Privacy Policy
This Privacy Policy for TrendMingle (we, us or our), describes how and why we may access, collect, store, use and/or share (process) your personal information when you use our services (Services), including when you: Visit our website at Trendmingle.com or any of our websites that link to this Privacy Policy Interact with us in other related ways, including sales, marketing or events Questions or concerns? Reading this Privacy Policy will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services.
Key Points Summary
This summary provides the key points of our Privacy Policy, but you can find more detail on any of these topics by clicking on the link that follows each key point or by using our index below to find the section you are looking for. What personal information do we process? When you visit, use or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make and the products and features you use. Learn more about the personal information you provide to us. Do we process sensitive personal information? Some information may be considered special or sensitive in certain jurisdictions, for example your racial or ethnic origin, sexual orientation and religious beliefs. We do not process sensitive personal information. Do we collect information from third parties? We do not collect information from third parties. How do we process your information? We process your information to provide, improve and administer our Services, communicate with you, for security and fraud prevention purposes and to comply with the law. We may also process your information for other purposes with your consent. We only process your information when we have a valid legal reason to do so. Learn more about how we process your information. In what situations and with what types of parties do we share personal information? We may share information in specific situations and with specific categories of third parties. Find out more about when and with whom we share your personal information. How do we protect your information? We have appropriate organizational and technical processes and procedures to protect your personal information. However, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals or other unauthorized third parties will not be able to circumvent our security and improperly collect, access, steal or modify your information. Find out more about how we protect your information. What are your rights? Depending on where you are located geographically, applicable privacy law may mean that you have certain rights regarding your personal information. Find out more about your privacy rights. How do you exercise your rights? The easiest way to exercise your rights is to submit a personal data access request or contact us. We will evaluate and act on any request in accordance with applicable data protection laws. Want to know more about what we do with the information we collect? Read the full Privacy Policy.
What information do we collect?
Personal information you provide to us In Short: We collect personal information that you provide to us. We collect personal information that you voluntarily provide to us when you register on the Services, express interest in obtaining information about us or our products and Services, participate in activities on the Services, or otherwise contact us. Personal information that you provide to us. The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information that we collect may include the following: Social Media Login Information. We may offer you the option to register with us using your existing social media account details, such as your Facebook, X, or other social media account. If you choose to register in this way, we will collect certain profile information from the social media provider, as described in the section called HOW DO WE HANDLE YOUR SOCIAL LOGINS? below. All personal information you provide to us must be true, complete and accurate, and you must notify us of any changes to that personal information.
How do we process your information?
In Short: We process your information to provide, improve and administer our Services, communicate with you, for security and fraud prevention, and to comply with the law. We may also process your information for other purposes with your consent. We process your personal information for a variety of reasons, depending on how you interact with our Services, including: To facilitate account creation and authentication and otherwise manage user accounts. We may process your information so that you can create and log in to your account, as well as keep your account in working order. To save or protect an individual's vital interests. We may process your information when it is necessary to save or protect the vital interests of an individual, for example to prevent harm.
What legal bases do we rely on to process your information?
In short: We only process your personal information when we believe it is necessary and we have a valid legal reason (i.e. a legal basis) to do so under applicable law, such as with your consent, to comply with laws, to provide you with services to enter into or perform our contractual obligations, to protect your rights, or to meet our legitimate business interests. The General Data Protection Regulation (GDPR) and the UK GDPR require us to explain the valid legal bases we rely on to process your personal information. Therefore, we may rely on the following legal bases to process your personal information: Consent. We may process your information if you have given us permission (i.e. consent) to use your personal information for a specific purpose. You can withdraw your consent at any time. Find out more about withdrawing your consent. Legal obligations. We may process your information when we believe it is necessary to comply with our legal obligations, such as to cooperate with a law enforcement or regulatory agency, exercise or defend our legal rights, or disclose your information as evidence in litigation in which we are involved. Vital interests. We may process your information when we believe it is necessary to protect your vital interests or the vital interests of others, such as in situations involving potential threats to the safety of any person.
What is our position on third-party websites?
In Short: We are not responsible for the security of any information you share with third parties who we may link to or who advertise on our Services, but who are not affiliated with our Services. The Services may link to third-party websites, online services, or mobile applications and/or contain advertisements for third parties that are not affiliated with us and that may link to other websites, services, or applications. Accordingly, we make no representations or warranties about such third parties and will not be liable for any loss or damage caused by your use of such third-party websites, services, or applications. The inclusion of a link to a third-party website, service, or application does not imply an endorsement by us. We cannot guarantee the security and privacy of any data you provide to third-party websites. Any data collected by third parties is not covered by this Privacy Policy. We are not responsible for the content or privacy and security practices and policies of any third parties, including other websites, services, or applications that may be linked to or from the Services. You should read the policies of those third parties and contact them directly to answer your questions.
Do we use cookies and other tracking technologies?
In Short: We may use cookies and other tracking technologies to collect and store your information. We may use cookies and similar tracking technologies (such as web beacons and pixels) to collect information when you interact with our Services. Some online tracking technologies help us maintain the security of our Services and your account, prevent crashes, fix bugs, save your preferences, and assist with basic site functions. We also allow third parties and service providers to use online tracking technologies on our Services for analytics and advertising, including to help manage and display ads, tailor ads to your interests, or send abandoned cart reminders (depending on your communication preferences). Third parties and service providers use their technology to provide advertisements about products and services tailored to your interests that may appear on our Services or other websites. Specific information about how we use these technologies and how you can opt out of certain cookies is set out in our Cookie Policy. Google Analytics We may share your information with Google Analytics to track and analyze use of the Services. To opt out of tracking by Google Analytics on the Services, visit https://tools.google.com/dlpage/gaoptout. For more information on Google's privacy practices, visit the Google Privacy and Terms page.
How long do we keep your information?
In Short: We keep your information for as long as necessary to fulfill the purposes set out in this Privacy Policy, unless otherwise required by law. We will only retain your personal information for as long as is necessary for the purposes set out in this Privacy Policy, unless otherwise required or permitted by law (such as tax, accounting, or other legal requirements) a longer retention period. No purpose in this policy will require us to keep your personal information for longer than the period in which users have an account with us. When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
How do we keep your information safe?
In Short: We aim to protect your personal information through a system of organizational and technical security measures. We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our security measures and efforts to protect your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. While we will do our best to protect your personal information, transmitting personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.
What are your privacy rights?
In Short: In some regions, such as the European Economic Area (EEA), the United Kingdom (UK), and Switzerland, you have rights that allow you greater access to and control over your personal information. You can review, change, or close your account at any time, depending on your country, province, or state of residence. In some regions (such as the EEA, the UK, and Switzerland), you have certain rights under applicable data protection laws. These may include the right to (i) request access to and obtain a copy of your personal information, (ii) request rectification or erasure; (iii) restrict the processing of your personal information; (iv) where applicable, data portability; and (v) not to be subject to automated decisions. In certain circumstances, you may also have the right to object to the processing of your personal information. You can make such a request by contacting us using the contact details provided in the HOW CAN YOU CONTACT US ABOUT THIS NOTICE? section below. We will evaluate and act on any request in accordance with applicable data protection laws. If you are in the EEA or the UK and you believe we are unlawfully processing your personal data, you also have the right to complain to your Member State data protection authority or the UK data protection authority. If you are in Switzerland, you can contact the Federal Commissioner for Data Protection and Information. Withdrawing consent: Where we are relying on your consent to process your personal data, you have the right to withdraw your consent at any time. You can withdraw your consent at any time by contacting us using the contact details provided in the HOW CAN YOU CONTACT US ABOUT THIS NOTICE? section below or by updating your preferences. However, please note that this will not affect the lawfulness of processing before the withdrawal nor will it affect the processing,processing of your personal data conducted in reliance on legitimate processing grounds other than consent. Unsubscribing from marketing and promotional communications: You can unsubscribe from our marketing and promotional communications at any time by replying STOP or UNSUBSCRIBE to the SMS messages we send or by contacting us using the details provided in the HOW CAN YOU CONTACT US ABOUT THIS NOTICE? section below. You will then be removed from marketing lists. However, we may still communicate with you, for example to send you service-related messages that are necessary for the administration and use of your account, to respond to service requests, or for other non-marketing purposes. Account Information If at any time you would like to review or change the information in your account or close your account, you can: Access your account settings and update your user account. Upon your request to close your account, we will deactivate or delete your account and information from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our legal terms, and/or comply with applicable legal requirements. Cookies and Similar Technologies: Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and reject them. If you choose to remove cookies or reject them, this may affect certain features or services of our Services. You can also opt out of receiving interest-based advertising from advertisers on our Services.
How do we handle your social logins?
In Short: If you choose to register or log in to our Services using a social media account, we may have access to certain information about you. Our Services offer you the ability to register and log in using your third-party social media account details (such as your Facebook or X logins). When you choose to do so, we will receive certain profile information about you from your social media provider. The profile information we receive may vary depending on the social media provider concerned, but will often include your name, email address, friends list, and profile picture, as well as other information you choose to make public on that social media platform. We will only use the information we receive to,the purposes described in this Privacy Policy or as otherwise made clear in the relevant Services. Please note that we do not control and are not responsible for other uses of your personal information by your third-party social media provider. We recommend that you review their privacy policy to understand how they collect, use, and share your personal information and how you can set your privacy preferences on their sites and apps.